PinnedMercedes Chatfield-TaylorThe Essential Strategic Mandates For Scaleup CMOs“Marketing is the function that (1) figures out (2) what stories (3) the company (4) needs to tell (5) a specific audience (6) shifts…Aug 15, 2023Aug 15, 2023
Mercedes Chatfield-TaylorTalent wars continued: The three personas you must embrace now to scaleup and stay competitive:On March 11, 2020, the World Health Organization (WHO) declared COVID-19, the disease caused by the SARS-CoV-2 virus, a pandemic. Within a…Oct 4, 2021Oct 4, 2021
Mercedes Chatfield-Taylordiversity mattersIt pays to look for “unicorns,” especially if you want to build a unicorn.Oct 28, 2020Oct 28, 2020
Mercedes Chatfield-TaylorA roadmap from a Silicon Valley recruiter on efficiently building Israeli (and other non-US…These are notes from a presentation delivered in Tel Aviv @Vintage Investment Partners annual CEO summitDec 30, 2019Dec 30, 2019
Mercedes Chatfield-TaylorAUTHENTIC INCLUSIONFoundational diversity strategies for private equity & venture capitalAug 2, 2019Aug 2, 2019
Mercedes Chatfield-TaylorTo Break up the Boys’ Club, Ladies, Why Not Start Your Own Venture Capital Firm?Women in VC roles can’t rely on public relations fixes, token nods or the chivalry of their male colleagues. They have to do it themselves.May 21, 2019May 21, 2019
Mercedes Chatfield-TaylorA few of the anecdotal“how’s” of institutionalized sexismA well-meaning VC recently asked me if I though there “really is a diversity problem” in the VC and valley startup/ tech community. He…May 16, 2019May 16, 2019